| Welcome
to Belgium’s premier marketing think-tank
Founded on the initiative of a group of senior sales and marketing
directors, the Marketing Executive Circle is an exclusive think-tank
gathering Chief Marketing Officers and Chief Commercial Officers from
Belgium’s foremost organizations across multiple sectors and
markets.
It is aimed at enabling a very high level, strategic debate on today’s
managerial decisions and challenges relating to sales and marketing
management. Moreover, it is a dynamic environment for sharing experiences,
best practices and perspectives with peers from either B2B or B2C
environment .
Voluntarily elitist and organized in a select small group, the Circle
wants to be an open executive forum to share a wealth of information
and insight on, among others:
| |
 Sales
and marketing alignment for business optimization |
| |
The impact of emerging
socio-economical trends on marketing management and mid-term
planning |
| |
How to bring a strong
commercial value proposition to the market |
| |
Squeezing more value
from sales and marketing while containing costs |
| |
How online marketing
may reshape the rules of the business game |
| |
Selling the marketing
value to the Board |
| |
Commercial innovation
that brings business results |
Furthermore, the Marketing Executive Circle
is an influential platform working to strengthen the stature, credibility
and understanding of the strategic marketing and sales functions
towards Boards, critical stakeholders and opinion leaders. Finally,
members of the Circle are committed to each other success by using
their access, connections and expertise for mutual business and
personal benefit.
As a voluntarily constructive and efficient place to think, the
Circle is accessible by personal invitation only and upon strict
selection criteria.
The Marketing Executive Circle is an affiliate partner of the CMO
Council, the world's most influential network of global senior marketing
executives and brand decision makers. |
